GOAT Industries' BETSource Launches New Ad Revenue Channel

Vancouver, British Columbia, Canada — April 14, 2026 — Leads & Copy — GOAT Industries Ltd. reports that its BETSource portfolio company has launched a new advertising revenue channel. The initiative allows brands to purchase digital ad placements across BETSource-connected partner platforms.

According to the company, the program is delivered through CEDAR, a BETSource product designed to support monetization across connected sports, wagering, and entertainment environments.

The initiative is designed to monetize BETSource’s growing network of commercial relationships, including its strategic distribution channel through Aambe Media. Advertisers gain access to digital inventory across sports, casino, wagering and entertainment-focused platforms.

Bare Knuckle Fighting Championship (“BKFC”) App is an early adopter. Advertisers can now purchase direct placements through BETSource’s platform. The company believes this marks an important step in the direct monetization of BETSource’s advertising inventory and opens multiple revenue opportunities across its existing partner relationships.

BETSource’s platform is built to support real-time engagement, personalization, and monetization across connected viewing environments. Clients can purchase advertising placements tied to BETSource-enabled partner properties, creating a new revenue stream for BETSource.

GOAT believes this launch represents another step in BETSource’s broader monetization roadmap.

BETSource Chief Revenue Officer Craig Schneider said the launch opens a direct path to monetizing advertising inventory across its growing network of partner environments. He added that brands can now access placements tied to real sports, wagering and entertainment audiences. He also said that their partners benefit from new advertising opportunities connected to their existing platforms and they see this as an important building block in BETSource’s broader monetization roadmap.

BETSource is a sports media and technology platform that combines access to sports content with retail media and sports wagering technology to unlock monetization opportunities through personalized guest engagement across retail and digital environments. BETSource’s platform synchronizes and integrates sportsbook and interactive applications and includes contextual advertising features to support monetization in live and on-demand video.

GOAT is an investment issuer focused on investing in high-potential companies operating across a variety of industries and sectors. The goal of the Company is to generate maximum returns from its investments.

Source: GOAT Industries Ltd.