Nevis Brands Announces the launch of Major(TM) in Illinois, new distribution of Happy Apple(TM) in North Carolina, South Carolina



Nevis Brands Inc

May 13th, 2025 – TheNewswire - Seattle, WA - Nevis Brands Inc (CSE: NEVI, US OTC: NEVIF) ("Nevis" or the "Company") a leading provider of cannabis beverages brands, today reported the following corporate update:

Illinois

  • The Company has received state approvals for its product and packaging and has completed initial production 

  • Major(™) 100mg 2 oz shots are now on sale in numerous dispensaries in the Chicago area with the flavors of Fruit Punch, Blackberry Lemonade and Blueberry 

Happy Apple(™) Hemp Derived THC sales

  • The Company has established an agreement with a leading distribution partner in North Carolina and is in the process of expanding its retail presence in North Carolina and South Carolina bars and specialty beer and wine outlets. 

  • Nevis will recognize revenue from Happy Apple in fiscal Q2 

  • The Company is developing online demand for Happy Apple purchases at www.nevishemp.com using influencers and online marketing.  The Company has developed an Instagram presence at @veryhappyapple.   

 

John Kueber, CEO of Nevis Brands, commented, “It’s an exciting time for Nevis as we grow our Hemp Derived THC business alongside our regulated markets.  In having a low dose, 5 mg THC beverage (Happy Apple(™) being sold in numerous states we are able to grow revenues while maintaining a strong presence in our regulated dispensary markets where we focus on 100 mg Major(™)

Kueber continued:  “Our initial focus is for Happy Apple(™) to be introduced to traditional retail liquor stores and on premise in various bars and entertainment establishments.  As a follow on, we hope to work with various social media influencers and other online platforms to build our ecommerce business at www.nevishemp.com where consumers can purchase our products directly online.  The cannabis beverage business continues to grow in both regulated dispensary markets as well as in traditional outlets and we are pleased to have offerings in both channels”.

Regarding the launch of Illinois:

“We’re very pleased to now be on sale in Illinois with Major(™) with a fantastic partner, Drecisco Farms.  We look forward to Major becoming one of the top selling 100mg beverages in the State and following the success of some of our other recent expansion states.  We will continue to look for partners in new territories who we believe will continue the expansion of Major(™) across the United States,” said Kueber

About Nevis Brands

Nevis innovates and develops cannabis products that have been consumed by millions of consumers across 11 states and elsewhere in the United States with its Hemp Derived THC beverages as seen at www.nevishemp.com. Led by our flagship brand Major™ Nevis licenses its proven products with leading cannabis product manufacturers and distributors to enhance their product offerings.

Nevis Brands Inc. is publicly traded on the CSE under the symbol “NEVI,” US OTC:  “NEVIF” and Frankfurt Stock Exchange symbol under the symbol “8DZ”.

Forward-Looking Statements

This news release contains "forward-looking statements" or "forward-looking information" (together, "forward-looking statements") within the meaning of applicable securities laws. Wherever possible, words such as "may", "would", "could", "should", "will", "anticipate", "believe", "plan", "expect", "intend", "estimate", "potential for", "see" and similar expressions have been used to identify these forward-looking statements. Forward-looking statements in this news release include, without limitation, the Company's outlook for and expected operating margins, capital allocation and other financial results; statements relating to the business and future activities of, and developments related thereto, the Company after the date of this news release, including such things as future business strategy, competitive strengths, goals, expansion and growth of the Company's business, operations and plans; expectations regarding cultivation and manufacturing capacity; expectations of market size and growth in the U.S. and the states in which the Company operates; expectations for other economic business or competitive factors related to the Company; the Company's business outlook.

These forward-looking statements reflect the current expectations of the Company's management for future growth, results of operations, performance and business prospects and opportunities and involve significant known and unknown risks, uncertainties and assumptions, including, without limitation, those listed in the Company's filings with the Canadian securities regulatory authorities (which may be viewed at www.sedarplus.ca). Should one or more of these risks or uncertainties materialize or should assumptions underlying the forward-looking statements prove incorrect, actual results, performance or achievements may vary materially from those expressed or implied by the forward-looking statements contained in this news release. These factors should be considered carefully, and prospective investors should not place undue reliance on the forward-looking statements. The Company disclaims any intention or obligation to revise forward-looking statements whether as a result of new information, future developments or otherwise, except as required by law.

The Canadian Securities Exchange has not reviewed, approved, or disapproved the content of this news release.